‘Everyone wins’ bag worth Rs 1 crore
Distinctive Assets, the Los Angeles-based marketing company, has been distributing unofficial gift bags to Oscar nominees for several years. The gift bags, also known as the “Everyone Wins” bags, are filled with luxurious and exotic products worth more than Rs 1 crore. This year, the bags will be delivered to 26 nominees, including Austin Butler, Colin Farrell, Cate Blanchett, Michelle Williams, and Steven Spielberg.
The gift bags are the brainchild of Distinctive Assets’ founder, Lash Fary, also known as the “Sultan of Swag.” Fary began giving away lucrative vacations, jewelry, and other trinkets at the Grammys in 2000, where he is still the official gifter, and added the Oscars a couple of years later.
Though the gift bag is titled “Everyone Wins,” only 26 nominees will receive the hamper this year. This year the bags will be delivered to Austin Butler, Colin Farrell, Brendan Fraser, Paul Mescal, Bill Nighy, Cate Blanchett, Ana de Armas, Andrea Riseborough, Michelle Williams, Michelle Yeoh, Brendan Gleeson, Brian Tyree Henry, Judd Hirsch, Barry Keoghan, Ke Huy Quan, Angela Bassett, Hong Chau, Kerry Condon, Jamie Lee Curtis, Stephanie Hsu, Martin McDonagh, Daniel Kwan & Daniel Scheinert, Steven Spielberg , Todd Field , Ruben Östlund and Jimmy Kimmel.
Luxurious goods inside ‘Everyone Wins’ bag
This year, the bag has goodies worth ₹1 crore and they range from plastic surgery products to a bottle of coconut water. The bags are delivered to the celebs at their doorsteps and don’t have to be collected. The bag contains a travel neck pillow from PETA that urges “Stop Monkey Imports To Labs” (₹4,377), a “mental health orb” from Reflect that claims to help regulate stress (₹16,797), fancy the chocolate box from m cacao, which comes with a personalized video inside (₹7,313), ₹31,725 worth of gourmet dates from Bateel, ₹6,267 bottle of C60 Sexy edible massage oil.
Among the most expensive gifts of Oscar, some are trips to exotic locations, like a $40,000 ( Rs 32,88,540) getaway to a 10-acre Canadian estate called The Lifestyle. The other option available is a three-night stay in a restored Italian lighthouse, valued at $9,000 ( Rs 7,39,939 ). The second-most valuable gift is $25,000 ( Rs 20, 55,387 ) the worth of project management fees during home restoration from Maison Construction. Other gifts include rejuvenation procedures, chocolate boxes, and packs of Clif Thins. The bag also features a plot of land in Australia through the Pieces of Australia conservation project.
Proud moment for India at Oscar 2023
“Naatu Naatu” from the Indian film RRR made history by becoming the first-ever song from an Indian film to win the Oscar for Best Original Song.
The songwriters M.M. Keeravani and Chandrabose received the Oscar statuettes, but the success of “Naatu Naatu” had many authors, including the stars who danced to it in RRR, the vocalists who performed it, and the choreographer who helped make its video a viral sensation.
Compared to the other nominees for Best Original Song, “Naatu Naatu” was unique as it was central to the film’s storyline. It soundtracked a fierce dance battle between the film’s main characters and a group of British colonizers an hour into the film. The song’s beat and lively choreography contributed significantly to the film’s success, and it was widely considered the frontrunner in this year’s field of nominees.
The other nominees included Lady Gaga’s “Hold My Hand” from Top Gun: Maverick, Rihanna’s “Lift Me Up” from Black Panther: Wakanda Forever, Sofia Carson’s “Applause” from Tell It Like a Woman, and Son Lux, David Byrne, and Mitski’s “This Is a Life” from Everything Everywhere All At Once. Diane Warren, who wrote “Applause,” missed out on a competitive Oscar win for the 14th time without a victory.