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Celebration of February 14th as “Cow Hug Day”


The Animal Welfare Board of India has issued a unique appeal to the public to celebrate February 14th as “Cow Hug Day.” The board believes this celebration will bring emotional richness and increase overall happiness in the country. The appeal was issued on the direction of the Union fisheries and animal husbandry ministry. It was signed by the board’s secretary, Dr. Sujit Kumar Dutta.

In the appeal, Dr. Dutta recognizes the importance of cows in Indian culture and the rural economy. Cows are known as “kamdhenu” and “gaumata” due to their nurturing nature and their ability to provide riches to humanity. The appeal also states, the Vedic traditions are in danger of becoming extinct due to the influence of Western culture and that the celebration of Cow Hug Day is a way to preserve this cultural heritage.

The appeal reads, “We all know that the cow is the backbone of Indian culture and rural economy, sustains our life, represents cattle wealth and biodiversity. It is known as ‘kamdhenu’ and ‘gaumata’ because of its nourishing nature like a mother, the giver of all providing [sic] riches to humanity”.

“Vedic traditions are almost on the verge of extinction due to the progress of west [sic] culture over time. The dazzle of western civilization has made our physical culture and heritage almost forgotten. In view of the immense benefits of the cow, hugging [the] cow will bring emotional richness hence will increase our individual and collective happiness. Therefore, all the cow lovers may also celebrate February 14 as Cow Hug Day, keeping in mind the importance of the mother cow and making life happy and full of positive energy. This [was] issued with the approval of competent authority and on the direction of the Department of Animal Husbandry and Dairying, Ministry of Fisheries, Animal Husbandry and Dairying,” the appeal further read.

Cow hug day

The Benefits of Cow Hugs

According to the board’s assistant secretary, Prachi Jain, the Union ministry gave directions to issue the appeal and it has been approved by the competent authority. The appeal is not limited to just one state and will be applicable to all states as animal welfare is for all. The government of Haryana, for example, has taken several steps to protect cows, including setting up hospitals for injured stray cows and providing funding for cow shelters.

Implementation of Haryana Gauvansh

Haryana Chief Minister Manohar Lal Khattar has been a strong advocate for cow protection and has implemented the Haryana Gauvansh Sanrakshan and Gausamvardhan Act 2015. The government has also set up a special task force to prevent cow slaughter and smuggling and has established cow shelters in various villages. To encourage cattle rearing, the government is providing subsidies for setting up dairy farms for indigenous breeds of cows. In addition, the government has installed solar power plants in 330 cow shelters and provides an annual fodder grant of ₹30 crore to make the shelters self-reliant.

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A unique way to celebrate love and culture on Valentine’s Day

In conclusion, the Animal Welfare Board of India’s appeal to celebrate Cow Hug Day on February 14th is a reminder of the important role that cows play in Indian culture and the rural economy. It is a way to preserve the Vedic traditions and promote emotional richness and overall happiness in the country. The government of Haryana, along with other states, has taken several steps to protect and support cows and cow shelters, emphasizing the importance of cow welfare in India.

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